Ken Sweeney in The Independent recently brought my attention to a mysterious (and hilarious) ‘easter egg‘ in a recent Nike football video.
The 60 seconds advertisement, which was produced to “commemorate the career of ‘O Fenomeno’, Ronaldo, in the wake of his final game for Brazil”, was uploaded onto Youtube on 07 June 2011.
At approximately 0:35 seconds, the camera focuses on a bedroom. The decor, vinyl and retro cassette player is made up to suggest its from the early 1980s.
On the wall, beside a poster for Ironman, is a (homemade?) gig poster for The Blades playing in the Baggot Inn! If you blink, you’d have missed it.
Screengrab of the Nike ad
Now, if the advertisement was made in Ireland, perhaps, it would make a bit of sense. A nostalgic ad man wanted to slip in something Dublin/Irish for the ad that would be beamed around the world. I’d have bought that. But that can’t be the case, as it was made by an advertisement agency in Argentina!
So, perhaps it’s an ex-pat over in sunny South America slipping in it for a chuckle or perhaps it’s an Argentenian music anorak, who as Sweeney pondered, “… went to the trouble of creating a tribute to his favourite long lost Dublin band by sneaking them into…”, the promo.
I’d love to know. Answers on a postcard. (Paul Cleary himself has no idea but, as you would imagine, is “intrigued” by the whole thing!)
Either way, fair play to the gentleman or lady behind it.
Added bonus: Our friends at Fanning Sessions have uploaded a 9 song live broadcast of The Blades from April 1985. Listen to it here. This is the first live stuff I’ve heard of the band. Been a long time waiting.
We’ve previously written about the band; Revelations (Of 45s) & The Blades Are Sharp.
Click on the book for more.
Click on the book for more.
Donal
Ciarán
Sam
Come Here To Me! 
Could U2 also have been playing that night? The mystery deepens.
“In the case of this concert, there is a photo of a poster promoting U2 and The Blades “this Tuesday 21st” at the Baggot Inn. The only month in 1979 to have the 21st fall on a Tuesday was August.”
http://www.u2gigs.com/show633.html
From elsewhere on your blog; it was the final night of a six-week residency.
RTE Sports Presenter Con Murphy chatted to Dave Fanning (filling in for Ryan Tubridy) about this. Journalist Ken Sweeney joined in on the conversation. [audio http://www.rte.ie/podcasts/2011/pc/pod-v-08071106m59stubridyyoutubebeforeafterronaldo-pid0-419664.mp3%5D
Thanks for that mate. Ken Sweeney ex Instant Party btw – http://www.irishrock.org/irodb/bands/instantparty.html
[…] The Blades a number of times on this blog before; Revelations (Of 45s), The Blades Are Sharp, os Blades? and The Blades singles.] GA_googleAddAttr("AdOpt", "1"); GA_googleAddAttr("Origin", "other"); […]
http://www.ebay.ie/itm/BLADES-Paul-Cleary-Argentina-SPINNING-TOP-premium-toy-CEREAL-/251067110094?pt=LH_DefaultDomain_0&hash=item3a74c412ce#ht_2413wt_702
Further to the Brazilian Blades poster I found this Argentinian Blades spinning top toy on ebay today. Who knew the Blades were so popular in South America?
Bizarre! Thanks for the link.
The band that wouldn’t die.
If he was ‘intrigued’ by the poster Christ only knows what he’d make of that.
Looks like a Partisan era picture.
It must be great all the same to know that although they didn’t make it, whatever that means, they still mean so much to some of us thirty years on.
Was walking the dog past one of the places they played yesterday (long gone now) and could picture it going mad when they came on. Green flight jackets, crew cuts, Freds and loafers.
Remember ‘Beep goes the Beatles’ with PC on picking his fave tune and complaining that he hadn’t got a Valentine’s card the day before – one for RTE to dig out sometime.
Thanks for the comment.
A little bird told me there is some never before heard Paul Cleary material making it’s way on to Soundcloud.
great news! 🙂
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